More News – Page 38
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NewsWing unveils Sky Brown ad campaign for TAG Heuer
It centres on a custom-built half-pipe measured over four metres high and sat between two London double-decker buses
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NewsPrime Video to air Premier League in Sweden and Denmark
The streamer will exclusively broadcast 38 live Premier League matches per season
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NewsBBC & C4 dive in with British Swimming
Pair will air the British Swimming Championships, with BBC also showing Diving Championships
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NewsHow the IOC’s content is reflecting its gender parity at Paris 2024
Mary Byrne, editor-in-chief of Olympics.com and the Olympics Channel reveals how the organisation is preparing digital content for Paris 2024
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NewsGenius Sports and HBA Media release horse racing fantasy game
Crown Jewels Racing Fantasy provides broadcasters with a gamification platform to engage horse racing fans with the world’s most prestigious races
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NewsSky Sports retains Indian Premier League cricket rights
It will show every TATA Indian Premier League and TATA Women’s Premier League match in a new four-year deal
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NewsBBC Sport to kick off Women’s Six Nations
Gabby Logan, Sonja McLaughlan, and Lee McKenzie will lead its presentations
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NewsEE turns to footballers to promote BSL
Bukayo Saka, Ella Toone, Harry Kane, and Mary Earps in Havas-produced video
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CommentHow we marketed The Hundred
Contented executive creative director Paul Reid reveals the thought process behind the cricket competition
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NewsTNT Sports renews Premiership Rugby deal
Broadcaster will now air every game from the Premiership, as well as select Premiership Rugby Cup fixtures
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NewsVoiceworks Sport adds exec producer Matt Tasker
Tasker has previously worked at Manchester United and Bauer Media
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CommentHow can brands approach the summer of sport?
Paul Briggs, SVP Europe at Silverpush, looks at possible strategies for brands over a busy summer
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NewsWSL & Women’s Championship kick off Women’s Football Weekend campaign
Social campaign uses VFX to transform well-known landmarks
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NewsDAZN adds PGA Tour Pass to MENA and SE Asia
Standalone subscription includes four feeds for PGA events
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NewsBBC to air Lorton’s Stable boxing doc
Observational four-part series follows boxing royalty the McGuigans’ family gym
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NewsSoccer Aid announces 2024 lineup
Frank Lampard, Stuart Broad, and Eden Hazard among those to feature
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NewsJoe Markowski leaves DAZN
Markowski had led the company’s global boxing proposition and was CEO of its North America division
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NewsSky Sports launches Real Talk series
Video and podcast show will feature major sporting figures discussing often overlooked health & wellbeing aspects of sport
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CommentHow broadcasters must evolve for Gen Z
Steve Norris, director of production & content at EMG/Gravity Media, on what he thinks broadcasters should prioritise to capture younger audiences